-------- Original Message -------- Subject: [AISWorld] Call for Participation: Third International Conference on Software Business Date: Mon, 26 Mar 2012 13:56:09 -0400 From: Jaap Kabbedijk J.Kabbedijk@uu.nl To: aisworld@lists.aisnet.org

Call for Participation

Third International Conference on Software Business

June 18-20, 2012, MIT, Cambridge, Massachusetts

http://www.icsob.org

Theme: Innovation and Entrepreneurship in the Software Business ---------------------------------------------------------------

Advancements in the software industry have had a substantial impact not only on productivity and on GDP growth globally, but also on our daily work and life. Software business refers to commercial activities in the software industry, aimed at generating income from the delivery of software products and software services. Although the software business shares common features with other international knowledge-intensive businesses, it carries many inherent features making it a challenging domain for research. In particular, software companies have to depend on one another to deliver a unique value proposition to their customers. New developments like Apps that run on pre-existing platforms have emerged as a major force and are creating what is being labeled as the App Economy. We received a great number of paper submissions for the conference and glad to announce this call for participation. We expect to present to complete program shortly on www.icsob.org http://www.icsob.org.

Workshops: ---------- During ICSOB2012, besides the main conference, two workshops will be organized.

Fourth International Workshop on Software Ecosystems ----------------------------------------------------

After three successful workshops IWSECO continues its world tour to Boston, MA, in 2012. Due to its more business oriented nature, this year we seek submissions specifically geared towards governance and coordination mechanisms for software ecosystems. Â Software vendors no longer function as independent units, where all customers are end-users, where there are no suppliers, and where all software is built in-house. Instead, software vendors have become networked, i.e., software vendors are depending on (communities of) service and software component suppliers, value-added-resellers, and pro-active customers who build and share customizations. Software vendors now have to consider their strategic role in the software ecosystem to survive. With their role in the software ecosystem in mind, software vendors can become more successful by opening up their business, devising new business models, forging long-lasting relationships with partnership networks, and overcoming technical and social challenges that are part of these innovations. The focus of the first workshop was the definition of the research field. The second workshopâ??s focus was the â??idealâ?? architecture of a software platform. Â The third workshop on software ecosystems focuses on the management of software ecosystems, i.e., how a software vendor can manage its network of partners, developers, service deliverers, and other third parties that play a role in the software ecosystem. Â Typically, software vendors have several instruments available to them for managing their ecosystem, such as the creation of partnership models or the introduction of component and service certification. The effects of these decisions on the software ecosystem have not yet been made measurable, which can be considered one of the main challenges of the field of software ecosystems. We welcome submissions that specifically address this topic. Â A software ecosystem is a set of actors functioning as a unit and interacting with a shared market for software and services, together with the relationships among them. These relationships are frequently underpinned by a common technological platform or market and operate through the exchange of information, resources and artifacts. Several challenges lie in the research area of software ecosystems. To begin with, insightful and scalable modeling techniques for software ecosystems currently do not exist. Furthermore, methods are required that enable software vendors to transform their legacy architectures to accommodate reusability of internal common artifacts and external components and services. Finally, methods are required that support software vendors in choosing survival strategies in software ecosystems. Â The Workshop on Software Ecosystems aims to further increase the body of knowledge in this specific area of software reuse and software engineering by providing a forum to exchange ideas and discuss state-of-the-art results. It will build and shape the community of leading practitioners and research experts. Given the relevance of software ecosystems, and the rather unexplored scientific and industry contribution in this field, the workshop will deliver a state-of-the-practice overview of the available knowledge on software ecosystems, as well as an overview of challenges for further research.

Tutorial on Project Management -------------------------------

Managing project value through-out the software development life cycle: A practical approachÂ

The objective of this tutorial is to describe how value can be used as a measurement of performance in product development, enabling decision makers to prioritize projects and tasks that are of most value to customers and the organization in relation to the effort spent. The tutorial is based on practical experience and current research. It will give directions of using value as a means to measure and increase performance.  Benefits from taking this tutorial The tutorial will give insight into the main principles, state of the art and practice, potentials and challenges, as well as research and industrial directions of using value as a means to measure and increase performance in product development organizations.  Who should participate? The intended audience for this tutorial is technology and development managers, project managers for product development projects, and product managers as well as researchers in the area. The tutorial is set on an intermediate level; it is expected that the participants have an understanding of software product development and software engineering in general.  About the presenters Dr. Stefan Cedergren is an associate senior lecturer at Mälardalen University, Sweden, where he is a member of the Software Engineering Laboratory. His research interests include how performance can be measured and managed in software product development.  Dr. Stig Larsson has more than 25 years of experience of software product development in various positions in industry, including software developer, project manager and managing R&D organizations with more than 250 persons in a distributed environment.

Registration and prices: ------------------------

Registration can be done through www.icsob.org http://www.icsob.org. Prices for registering are as follows:

* Full ticket - $500 * Early bird - $350 (untill April 30th) * Student fee - $250

Al tickets include the workshop/tutorial, welcome reception, conference dinner, lunches and all conference days.

Important Dates: ----------------

Early bird deadline: April 30, 2012 Conference: June 18-20, 2012Â

Conference Officers: --------------------

General Chair Michael Cusumano, Massachusetts Institute of Technology

Program Chairs Bala Iyer, Babson College N. Venkatraman, Boston UniversityÂ

Steering Committee Kalle Lyytinen, Case Western Reserve University Sjaak Brinkkemper, Utrecht University Pekka Abrahamsson,University of Helsinki Slinger Jansen, Utrecht University Pasi Tyrväinen, University of Jyväskylä Björn Regnell, Lund University Inge van de Weerd, Utrecht University

Website Management Jaap Kabbedijk, Utrecht University

Program Committee: ------------------ Aybuke Aurum, University of New South Wales, Australia Carliss Baldwin, Harvard Business School, USA Jan Bosch, Intuit, USA Peter Buxmann, Technische Universität Darmstadt, Germany David Callele, University of Saskatchewan, Canada Joao Falcao e Cunha, University of Porto, Portugal Ernesto Damiani, University of Milan, Italy Chris Dellarocas, Boston University, USA Christof Ebert, Vector Consulting, Germany Marko van Eekelen, Radboud University Nijmegen, The Netherlands Samuel Fricker, Blekinge Institute of Technology, Sweden Leah Goldin, Shenkar College of Engineering and Design, Israel Volker Gruhn, Ruhr Institute for Software Technology, Germany Thomas Hess, LMU München, Germany Patrick Heymans, University of Namur, Belgium Martin Höst, Lund University, Sweden Marco Iansiti, Harvard Business School, USA Slinger Jansen, Utrecht University, The Netherlands Lena Johansson, Sony Ericsson, Sweden Epaminondas Kapetanios, University of Westminster, United Kingdom Marjo Kauppinen, Aalto University, Finland Chris F. Kemerer, University of Pittsburgh, USA Benn Konsynski, Emory University, USA Olli Kuivalainen, Lappeenranta University of Technology, Finland Patricia Lago, VU University Amsterdam, The Netherlands Casper Lassenius, Helsinki University of Technology, Finland Nazim Madhavji, University of Western Ontario, Canada Rod McNaughton, University of Waterloo, Canada Sten Minör, Software Innovation and Engineering Institute, Sweden Oscar Pastor, Techn. University of Valencia, Spain Jan Pawlowski, University of Jyväskylä, Finland Karl-Michael Popp, SAP, Germany T. Ravichandran, Rensselaer Polytechnic Institute, USA Camile Salinesi, University of Paris, France Melissa Schilling, New York University, USA Rick Selby, Northrop Grumman Corporation, USA Kari Smolander, Lappeenranta University of Technology, Finland Dan Stan, University of Cluj-Napoca, Romania Pasi Tyrväinen, University of Jyväskylä, Finland Tony Wasserman, Carnegie Mellon University, USA Claudia Werner, Federal University Rio, Brasil Claes Wohlin, Blekinge Institute of Technology, Sweden Stan Wrycza, University of Gdansk, Poland

Updated information and further details are available at http://www.icsob.org Please, send emails with further questions to info@icsob.org mailto:info@icsob.org.

Jaap Kabbedijk, MSc. http://www.jkabbedijk.nl PhD. Candidate Multi-tenant Software Engineering Utrecht University