-------- Original Message --------
Subject: [AISWorld] Call for Participation: Third International Conference on Software Business
Date: Mon, 26 Mar 2012 13:56:09 -0400
From: Jaap Kabbedijk <J.Kabbedijk@uu.nl>
To: aisworld@lists.aisnet.org


Call for Participation

Third International Conference on Software Business

June 18-20, 2012, MIT, Cambridge, Massachusetts

http://www.icsob.org

Theme: Innovation and Entrepreneurship in the Software Business
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Advancements in the software industry have had a substantial impact not only on productivity and on GDP growth globally, but also on our daily work and life. Software business refers to commercial activities in the software industry, aimed at generating income from the delivery of software products and software services. Although the software business shares common features with other international knowledge-intensive businesses, it carries many inherent features making it a challenging domain for research. In particular, software companies have to depend on one another to deliver a unique value proposition to their customers. New developments like Apps that run on pre-existing platforms have emerged as a major force and are creating what is being labeled as the App Economy. We received a great number of paper submissions for the conference and glad to announce this call for participation. We expect to present to complete program shortly on www.icsob.org.

Workshops:
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During ICSOB2012, besides the main conference, two workshops will be organized.

Fourth International Workshop on Software Ecosystems
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After three successful workshops IWSECO continues its world tour to Boston, MA, in 2012. Due to its more business oriented nature, this year we seek submissions specifically geared towards governance and coordination mechanisms for software ecosystems.
 
Software vendors no longer function as independent units, where all customers are end-users, where there are no suppliers, and where all software is built in-house. Instead, software vendors have become networked, i.e., software vendors are depending on (communities of) service and software component suppliers, value-added-resellers, and pro-active customers who build and share customizations. Software vendors now have to consider their strategic role in the software ecosystem to survive. With their role in the software ecosystem in mind, software vendors can become more successful by opening up their business, devising new business models, forging long-lasting relationships with partnership networks, and overcoming technical and social challenges that are part of these innovations. The focus of the first workshop was the definition of the research field. The second workshop’s focus was the ‘ideal’ architecture of a software platform.  The third workshop on software ecosystems focuses on the management of software ecosystems, i.e., how a software vendor can manage its network of partners, developers, service deliverers, and other third parties that play a role in the software ecosystem.
 
Typically, software vendors have several instruments available to them for managing their ecosystem, such as the creation of partnership models or the introduction of component and service certification. The effects of these decisions on the software ecosystem have not yet been made measurable, which can be considered one of the main challenges of the field of software ecosystems. We welcome submissions that specifically address this topic.
 
A software ecosystem is a set of actors functioning as a unit and interacting with a shared market for software and services, together with the relationships among them. These relationships are frequently underpinned by a common technological platform or market and operate through the exchange of information, resources and artifacts. Several challenges lie in the research area of software ecosystems. To begin with, insightful and scalable modeling techniques for software ecosystems currently do not exist. Furthermore, methods are required that enable software vendors to transform their legacy architectures to accommodate reusability of internal common artifacts and external components and services. Finally, methods are required that support software vendors in choosing survival strategies in software ecosystems.
 
The Workshop on Software Ecosystems aims to further increase the body of knowledge in this specific area of software reuse and software engineering by providing a forum to exchange ideas and discuss state-of-the-art results. It will build and shape the community of leading practitioners and research experts. Given the relevance of software ecosystems, and the rather unexplored scientific and industry contribution in this field, the workshop will deliver a state-of-the-practice overview of the available knowledge on software ecosystems, as well as an overview of challenges for further research.

Tutorial on Project Management
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Managing project value through-out the software development life cycle: A practical approach 

The objective of this tutorial is to describe how value can be used as a measurement of performance in product development, enabling decision makers to prioritize projects and tasks that are of most value to customers and the organization in relation to the effort spent. The tutorial is based on practical experience and current research. It will give directions of using value as a means to measure and increase performance.
 
Benefits from taking this tutorial
The tutorial will give insight into the main principles, state of the art and practice, potentials and challenges, as well as research and industrial directions of using value as a means to measure and increase performance in product development organizations. 
 
Who should participate?
The intended audience for this tutorial is technology and development managers, project managers for product development projects, and product managers as well as researchers in the area. The tutorial is set on an intermediate level; it is expected that the participants have an understanding of software product development and software engineering in general.
 
About the presenters
Dr. Stefan Cedergren is an associate senior lecturer at Mälardalen University, Sweden, where he is a member of the Software Engineering Laboratory. His research interests include how performance can be measured and managed in software product development.
 
Dr. Stig Larsson has more than 25 years of experience of software product development in various positions in industry, including software developer, project manager and managing R&D organizations with more than 250 persons in a distributed environment.

Registration and prices:
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Registration can be done through www.icsob.org. Prices for registering are as follows:

* Full ticket - $500
* Early bird - $350 (untill April 30th)
* Student fee - $250

Al tickets include the workshop/tutorial, welcome reception, conference dinner, lunches and all conference days.

Important Dates:
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Early bird deadline: April 30, 2012
Conference: June 18-20, 2012 

Conference Officers:
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General Chair
Michael Cusumano, Massachusetts Institute of Technology

Program Chairs
Bala Iyer, Babson College
N. Venkatraman, Boston University 

Steering Committee
Kalle Lyytinen, Case Western Reserve University
Sjaak Brinkkemper, Utrecht University
Pekka Abrahamsson,University of Helsinki
Slinger Jansen, Utrecht University
Pasi Tyrväinen, University of Jyväskylä
Björn Regnell, Lund University
Inge van de Weerd, Utrecht University

Website Management
Jaap Kabbedijk, Utrecht University

Program Committee:
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Aybuke Aurum, University of New South Wales, Australia
Carliss Baldwin, Harvard Business School, USA
Jan Bosch, Intuit, USA
Peter Buxmann, Technische Universität Darmstadt, Germany
David Callele, University of Saskatchewan, Canada
Joao Falcao e Cunha, University of Porto, Portugal
Ernesto Damiani, University of Milan, Italy
Chris Dellarocas, Boston University, USA
Christof Ebert, Vector Consulting, Germany
Marko van Eekelen, Radboud University Nijmegen, The Netherlands
Samuel Fricker, Blekinge Institute of Technology, Sweden
Leah Goldin, Shenkar College of Engineering and Design, Israel
Volker Gruhn, Ruhr Institute for Software Technology, Germany
Thomas Hess, LMU München, Germany
Patrick Heymans, University of Namur, Belgium
Martin Höst, Lund University, Sweden
Marco Iansiti, Harvard Business School, USA
Slinger Jansen, Utrecht University, The Netherlands
Lena Johansson, Sony Ericsson, Sweden
Epaminondas Kapetanios, University of Westminster, United Kingdom
Marjo Kauppinen, Aalto University, Finland
Chris F. Kemerer, University of Pittsburgh, USA
Benn Konsynski, Emory University, USA
Olli Kuivalainen, Lappeenranta University of Technology, Finland
Patricia Lago, VU University Amsterdam, The Netherlands
Casper Lassenius, Helsinki University of Technology, Finland
Nazim Madhavji, University of Western Ontario, Canada
Rod McNaughton, University of Waterloo, Canada
Sten Minör, Software Innovation and Engineering Institute, Sweden
Oscar Pastor, Techn. University of Valencia, Spain
Jan Pawlowski, University of Jyväskylä, Finland
Karl-Michael Popp, SAP, Germany
T. Ravichandran, Rensselaer Polytechnic Institute, USA
Camile Salinesi, University of Paris, France
Melissa Schilling, New York University, USA
Rick Selby, Northrop Grumman Corporation, USA
Kari Smolander, Lappeenranta University of Technology, Finland
Dan Stan, University of Cluj-Napoca, Romania
Pasi Tyrväinen, University of Jyväskylä, Finland
Tony Wasserman, Carnegie Mellon University, USA
Claudia Werner, Federal University Rio, Brasil
Claes Wohlin, Blekinge Institute of Technology, Sweden
Stan Wrycza, University of Gdansk, Poland

Updated information and further details are available at http://www.icsob.org Please, send emails with further questions to info@icsob.org.


Jaap Kabbedijk, MSc.
PhD. Candidate Multi-tenant Software Engineering
Utrecht University