CALL FOR PAPERS Communication, Interaction and Relationship Building in a Networked Economy Special Track at the Annual Conference of the European Academy of Management 1720 May 2006, Norwegian School of Management, Oslo http://www.euram2006.no For more than a decade, the Internet has been transforming the ways in which businesses communicate with each other and with their customers, investors and employees. Successful e-communication may sever linkages among organizations and individuals, bringing together geographically dispersed and temporally disjointed participants. This track addresses the question of how information technology can facilitate or enrich communication, interaction and relationships among organizations and their stakeholders. Ideally, papers submitted to this track encourage debate, dialogue and new thinking on the factors enabling and inhibiting the success of Internetmediated business communication across Europe.
Full papers, work-in-progress papers and posters are invited that explore the following issues: Corporate Web Sites · WWW-mediated stakeholder relations · Corporate self-presentation · Employee and supplier intranets · E-recruitment Commercial Web Sites · Electronic storefronts · Service portals · Auction sites · Web personalization & customization Online Advertising · Banner ads · Spam · Viral marketing · Search engine optimization Electronic Customer Relationships · Permission marketing · E-loyalty programs · Recommendation systems · Customer knowledge management Interpersonal Communication · Corporate and personal e-mail · Instant messaging · Voice-over-internet protocol · Consumer opinion Web sites Social and Legal Issues · Privacy concerns · The digital divide · Web literacy · Policy issues
Submission Deadline: 15 January 2006 (see conference Web site for instructions)
TRACK CHAIRS Dr Irene Pollach irene.pollach@wu-wien.ac.at Department of English Business Communication Vienna University of Economics & BA
Dr Horst Treiblmaier horst.treiblmaier@wu-wien.ac.at Department of Information Systems Vienna University of Economics & BA