-------- Forwarded Message -------- Subject: [AISWorld] AMCIS2022 Cross-Cultural Perspective on User Generated Content Minitrack CfP Date: Sun, 16 Jan 2022 12:59:56 -0600 From: Yun Wan yunwan@gmail.com Reply-To: yunwan@gmail.com To: aisworld@lists.aisnet.org
2022 Americas Conference on Information Systems (AMCIS) Minneapolis, August 10-14, 2022 -- https://amcis2022.aisconferences.org/
We welcome full and research-in-progress paper submissions to the
Cross-Cultural Perspective on User Generated Content Minitrack
https://amcis2022.aisconferences.org/submissions/track-descriptions/#toggle-... https://urldefense.com/v3/__https://amcis2022.aisconferences.org/submissions/track-descriptions/*toggle-id-26__;Iw!!BOyjjK_n3sk!9qhN-vKVDPAzz3XWSq8jp28HcmnNr-QpXDTsVF_V9wqXT6tFpAxJ9pFk_MlD5A_NSNjQOGlDLuCKbmS_KINuOA$
The utility of user-generated content (UGC) on enterprises, such as online user reviews, social media posts, and YouTube videos, is enhanced by the diversity of consumers’ cultural backgrounds. While some studies have found cross-cultural disparities in ethnic restaurant ratings, we are still learning how cross-cultural effects are manifesting themselves across the UGC spectrum, which includes everything from online customer evaluations to social media posts. With the globalization of web portals, the UGC has become widely used in cross-cultural contexts. Empirical research is urgently needed to investigate novel methods and frameworks on topics like textual characteristics of UGC by consumer profiles, sentiment analyses of UGC by national cultures, cross-cultural analyses of UGC for subjective goods like hospitality products and services, and the diversity of UGC responses by consumer cultural background. Finally, submissions that take a multidisciplinary approach beyond established national culture frameworks, such as Hofstede’s, are encouraged.
IMPORTANT DATES Paper submission deadline: March 1, 2022 Review decision: April 15, 2022 Revision deadline: April 25, 2022 Conference date: August 10-15, 2022
Mini-track chairs
Yun Wan, wany@uhv.edu Makoto Nakayama, mnakayama@cdm.depaul.edu _______________________________________________ AISWorld mailing list AISWorld@lists.aisnet.org