---------- Forwarded Message ---------- Subject: EM: CfP -- Mobile Commerce Date: Mon, 11 Jun 2001 18:03:35 +0200 From: Brigette Buchet Brigette.Buchet@UNISG.CH To: ISWORLD@LISTSERV.HEANET.IE

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Apologies for cross-posting; please pass on to interested colleagues and distribute to relevant lists.

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Call for Papers, Focus Theme: Mobile Commerce

Dear Colleagues:

EM - Electronic Markets is a key forum for advancing the understanding and practice of electronic markets and commerce (http://www.electronicmarkets.org).

Guest Editor: Bharat Rao, ITE, Polytechnic University, New York

The rapid deployment of wireless infrastructure has created the technical backbone for an exciting range of global product, service, and business model innovation. While the wireless rollout itself has been tremendously successful in some parts of the world, it has met with substantial regulatory, economic, technical and marketing challenges elsewhere. In this special issue devoted to m-commerce, we invite papers that contribute to the broad area of wireless innovation, and its consequent implications for research and practice.

We welcome a variety of perspectives including empirical evidence, case studies, and theoretical frameworks that shed further light on this important area.

A List of Possible Topics includes, but is not limited to:

1. New business models in wireless m-commerce 2. Legal and regulatory issues in m-commerce 3. Development of and differences in the global wireless marketplace 4. Wireless marketing strategies (including market needs and user behavior) 5. Impact of proprietary versus open standards 6. Emerging technologies in m-commerce: which ones stimulate or retard progress? 7. Business planning amidst technical uncertainties 8. Effect of spectrum auctions on industry evolution 9. Changing nature and roles of managerial networks and value chains 10. Impact on specific industries (e.g. healthcare, financial services,media) 11. Leapfrog issues 12. Managerial toolkits

EM accepts short papers up to 2500 words, or long papers up to 5000 words. Please refer to the Contributors Section at http://www.electronicmarkets.org for our templates and additional specifications.

Important Deadlines:

Submission: 23 July Acceptance Decision: 10 September Publication: Early 2002

If you have any questions regarding acceptable topics, please contact: Bharat Rao at: brao@usa.net

For questions regarding the journal, the review process, or to submit your paper: em.editors@netacademy.org

Sincerely,

Bharat Rao Beat F. Schmid and Lucia Pavlikova

EM - Electronic Markets Editorial Office:

mcm institute for Media and Communications Management University of St.Gallen Mueller-Friedberg-Strasse 8 CH-9000 St.Gallen Switzerland

Editor-in-Chief: Prof. Beat F. Schmid Executive Editor: Lucia Pavlikova

Phone +41 71 224 27 74 Fax +41 71 224 30 78

email: em.editors@netacademy.org http://www.electronicmarkets.org

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