International Workshop on Internationalisation of Products and Systems 2001

12-14 July 2001

at the Open University, Walton Hall, Milton Keynes, Buckinghamshire, UK

Enabling users to accept and effectively operate products and services developed for an increasingly globalized market is the concern of a growing community with interests in the concepts of internationalisation (I18N) and localization (L10N). From computer interfaces to interactive entertainment systems, packaging to consumer manufacture the community struggles to accommodate the impact of cultural differences of the target audiences. This concerns the fundamental usability of a wide variety of products and systems.
Invited speakers  include
        'Internationalisation - then & now'
        Elisa del Galdo, Cambridge Technology Partners, UK
'Culture(s) in User Interface Design for the Web and Mobile Computing'
Aaron Marcus, Aaron Marcus and Associates, Inc., California, US.
Challenges in Designing International User Information
Richard Ishida, Xerox, GKLS
Globalisation Issues for B2B

André-Paul Pellet, President and Technical Director of M2 Limited, USA

Internationalisation Design, Generic and culture specific design issues
John Murphy, Cambridge Technology Partners, Australia
Understanding Cultural Diversity in Business
Fons Trompenaars, Trompenaars Hampden-Turner Intercultural Management Consulting

In addition there will research paper sessions, tutorials and breakout sessions.

WORKSHOP REGISTRATION
for registration details go to http://brains.open.ac.uk/cfdocs/iwips/index.htm
Regular fee (before June 10): £165
Student fee (before June 10): £70
The Local Organizing Committee Chair of IWIPS 2001 are Dr. Lynne Dunckley, Faculty of Maths & Computing, The Open University, Walton Hall, Milton Keynes,
MK76AA, UK (Tel: +44.1908.274066, ext. 53796; Fax: +44.1908.652140;
e-mail: L.Dunckley@ open.ac.uk).