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Call for Papers
Special Issue of the American Journal of Business
The Internet of Things in Business
http://docrea.org/AJB/
**Special Issue Focus**
Not many would question the impact of the Internet on business,
communication, information, and society as a whole. This disruptive
innovation has birthed innovative cyberjuggernauts such as Amazon,
Facebook, and Google as well as worrisome denizens such as Anonymous,
LulzSec, and too many others to mention. Now the interconnected entity
is expanding to more than computing devices creating an intertwined mesh
of everyday devices from bluetooth smart watches to cars autonomously
transporting us between computer-controlled office environments from our
managed networked homes.
The Internet of Things (IoT) provides more powerful B2B and B2C
opportunities than ever before. As IoT networks grow, we must
re-envision all aspects of business. Consider how powerful targeted
advertising could be when we know what consumers have in their
refrigerator and pantry. Customized electronic billboards will no longer
be limited to banner ad driven cookie information on Web pages; instead
advertisers can create a custom profile of you on the spot given your
geolocational data. Supply chain experts can manage and analyze
connected assembly lines, factories, and warehouses to ensure delivery
of a product they know you intend to purchase because your smart home
has requested it. That is indeed a powerful long tail.
Will the potential connectivity between smart cars and ride share apps
such as Uber bring about new entrepreneurial opportunities? If your
connected devices know your daily schedule will they automatically
summon a ride at appropriate times? Will your iWatch equipped with
health monitoring apps warn you and your physician when a potential
health condition surfaces? The potential for new ideas and business
models are only constrained by the imagination.
How can businesses utilize the massive amounts of rich information,
increased interactivity, and device connectedness? No longer will
managers use asset tags or RFID. Instead devices will constantly report
their own location. As more consumers become more connected in all
aspects of their professional and personal lives businesses must
consider how to best tailor interactions. A car dealer may already know
how often someone from her local zip code searches for a new car via the
Web, but what if the dealer knows that this potential customer has
driven by her lot and looked at three specific models over the past
month via her Google glasses? Will the dealer send a message the next
time the potential customer drives by? Is that too invasive or what
people want?
As every single device--from a pacemaker to a power plant--collects and
stores massive amounts of data every microsecond, the rich information
complexity brings privacy and security challenges to the fore as well.
People worry about drones flying around us in Orwellian fashion, but
what about toilets recommending insurance rate adjustment? How can
businesses facilitate trust relationships to harness interconnected
interactions?
This special issue will solicit papers from all areas of business in
order to provide a multifaceted approach to how our diverse disciplines
might approach the organizational shifts that occur within the IoT
paradigm. Multi-disciplinary papers will be especially welcome.
**Potential Topics (Partial List)**
--Business Trust Relationships
--Digital Asset Management
--Entrepreneurial IoT Opportunities
--Intelligent Traffic Management
--Interconnected communication and networking
--Internet Enabled Assembly and Logistics
--Micro-transactions
--Near Field Communications for Payment
--Omnipresent Data Collection
--Security and Privacy issues at home and in the workplace
--Side channel data leakage
--Smart Health Systems Management
--Targeted Marketing
**Special Issue Timeline**
January 9 2015: (Optional) Inquiries and Abstracts Due
March 6 2015: Submissions Due
May 8 2015: Acceptance Notification
June 26 2015: Revisions Due
August 14 2015: Scheduled Publication
**Preliminary Questions and Inquiries**
Preliminary inquiries and abstracts are most welcome. Please send a PDF
to the Guest Editor, Dr. Alan Rea, for feedback.
Alan Rea
Western Michigan University
rea@wmich.edu
269.387.1444
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