-------- Original-Nachricht -------- Betreff: [isworld] MISQE TOC Datum: Tue, 2 Sep 2008 22:33:39 -0400 Von: Dennis, Alan R. ardennis@indiana.edu Antwort an: Dennis, Alan R. ardennis@indiana.edu An: AISWORLD Information Systems World Network isworld@lyris.isworld.org
www.MISQE.org
I'm pleased to announce that the September issue of MIS Quarterly Executive is available on the Web to members of AIS, members of SIM and our subscribers. This issue has four articles:
o Profit from Customer Data by Identifying Strategic Opportunities and Adopting the "Born Digital" Approach by Gabe Piccoli and Rick. Watson This article presents four data-driven strategies that a firm can enact to extract value from its customer data: Minimize Costs, Reward Loyalty, Personalize Interactions and Acquire Customers.
o Knowledge Sharing in a Global Professional Service Firm by Ruey-Lin Hsiao This article examines how the far east office of a global firm addressed the four major challenges of knowledge management.
o IT-Enabled Business Capabilities for Turbulent Environments by Omar El Sawy and Paul Pavlou This article describes three types of emerging IT infrastructures—event-drive, service-oriented and self-learning— that enterprises need to support IT-enabled dynamic and improvisational capabilities.
o APC Forum: Business Implications of Virtual Worlds and Serious Gaming by Blake Ives and Iris Junglas This article reports on the business opportunities provided by 3-D virtual worlds and “serious gaming” (adapting computer-gaming technology for business use).
Enjoy, Alan Dennis Publisher, MISQE
=========================================== Alan Dennis Professor and John T. Chambers Chair of Internet Systems ODT Department Kelley School of Business Indiana University Bloomington, IN 47405 V: 812-855-2691 F: 812-856-5222 www.kelley.iu.edu/ardennis ===========================================
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