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AMCIS 2020:
NEW FRONTIERS IN DIGITAL CONVERGENCE
Salt Lake City, Utah
August 12-16, 2020
Minitrack: Cross-Cultural Perspective on User Generated Content
Track: Culture in Information Systems (SIG Culture)
https://amcis2020.aisconferences.org/track-descriptions/#toggle-id-6
Deadline for Submissions: Friday, February 28, 2020, 5:00 pm MST
(7:00 pm
EST)
Description:
The diversity of consumers’ cultural background is enriching the
utility of
user-generated content (UGC). While some studies report
cross-cultural
differences in ethnic restaurant reviews, we are still in the
early stage
of understanding how cross-cultural influences are transpiring on
the
broader spectrum of UGC ranging from online consumer reviews to
social
media posts. The UGC has been widely utilized in cross-cultural
contexts
with the globalization of online portals. Empirical investigations
are
pressingly needed to explore innovative methods and frameworks on
such
topics as textual characteristics of UGC by the profiles of
consumers;
sentiment analyses of UGC by national cultures; cross-cultural
analyses of
UGC for subjective goods such as hospitality products and
services; and the
diversity of UGC reactions by consumers’ cultural background.
Finally, we
encourage submissions that apply a cross-disciplinary perspective
beyond
the existing national culture frameworks, such as Hofstede’s.
You can find the paper submission guidelines and template here:
https://amcis2020.aisconferences.org/submissions/types-of-submissions/
Mini-Track co-chairs:
Makoto Nakayama, DePaul University (
mnakayama@cdm.depaul.edu)
Yun Wan, University of Houston Victoria (
wany@uhv.edu)
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